PhD student in Design at Politecnico di Milano, Design Department, studying design approaches and tools to foster innovation in fashion retail customer experience.Â
She is collaborating in the teaching activities in the Msc Design for the Fashion System at Politecnico di Milano and Poli.Design – Master in Furniture Design.Â
She is part of FIP | Fashion in Process, Design Research Laboratory of Design Department and of FoReSeE Research Centre | Forecasting Retail Service Experiences Research Centre, Design Dept.Â
In the past she led Communication Design and Graphic Design courses at Free University of Bozen-Bolzano, IED Milan and NABA Milan.Â
As a designer, she collaborated with i3Lab – Politecnico di Milano, Corraini Publishing, Pietro Corraini and Matteo Ragni Design Studio. Â
She received an honorable mention at the Compasso d’Oro Award for the workshop “STAMPATELLE: good-to-eat messages”.Â
Latest publications
Book Chapter
2023
Piloting a Design-led Operational Model for Retail Design in Multidisciplinary Environments
In: "Design Dynamics. Navigating the new Complex Landscape of Omnichannel Fashion Retail", FrancoAngeli Design International, pp. 141–186. Edited by: V.M. Iannilli, A. Spagnoli
ISBN: 978-88-351-5737-3.
Book Chapter
2023
Retail Design Tools: An Omnichannel Retail Design Process Conceptualisation
In: "Design Dynamics. Navigating the new Complex Landscape of Omnichannel Fashion Retail", FrancoAngeli Design International, pp. 123–139. Edited by: V.M. Iannilli, A. Spagnoli
ISBN: 978-88-351-5737-3.
Journal Article
2023
Fashion Retail Experience Transformations Informing New Design Approaches and Tools for Managing Technological Integration and Value Creation Through Retail Experience Design
In: ZoneModa Journal, 13(1S).
DOI: 10.6092/issn.2611-0563/17938
Conference Proceeding
2023
Retail Design Education. Designing New and Reframed Learning Tools for Experience-based Learning
In: Ninth International Conference on Higher Education Advances (HEAd’23), 549–557.
DOI: 10.4995/HEAd23.2023.16111
Conference Proceeding
2023
Ongoing transformations in fashion retail experience design. Exploring fashion retail experience design through four case studies
In: Inaugural Designing Retail & Service Futures Colloquium Proceedings (SIG), London. Design Research Society (DRS).
ISBN: 978-94-6477-291-3.